Brand24 monitors mentions of your brand, competitors or any keyword across social media, news sites, blogs and forums in real time. Its AI analyses sentiment, detects PR crises early, identifies top influencers talking about you and summarises trends in a weekly AI digest.
Best for
PR teams, agencies and brands who need to track reputation and spot opportunities early.
Pricing
Paid only, no free tier. Plans start at $79/mo.
Pros
- Real-time monitoring across social media, news, blogs, and forums, not just a delayed weekly report
- AI sentiment analysis and early PR crisis detection add genuine proactive value
- 14-day free trial to test monitoring quality on your own brand
Cons
- No ongoing free tier for regular monitoring use
- Sentiment analysis, like any automated system, can misjudge sarcasm or nuanced tone occasionally
Tags
brand-monitoringsocial-listeningsentimentprinfluencersanalytics
Frequently asked questions
Can Brand24 catch a PR crisis before it escalates?
Its real-time monitoring and sentiment analysis are built to flag spikes in negative mentions early, giving teams a head start — though how fast you act still matters as much as the detection itself.